Neal
Hartsell, Vice President of Worldwide Marketing, TippingPoint
Mr. Hartsell brings over twenty years of strategic marketing,
product marketing and product management experience in telecommunications
and data communications. Mr. Hartsell has held Vice President of
Product Marketing positions in a number of companies including Crossroads
Systems, TippingPoint, and Surgient Networks. Additionally, he has
held senior product marketing management positions at Cisco Systems,
ECI Telecom, Northern Telecom and NetSpeed—a market leading
start-up acquired by Cisco Systems in 1998. His product marketing
experience has been centered on introducing emerging products and
technologies into enterprise, service provider, and commercial data
center network environments. He has also started, owned and operated
his own marketing consulting business, Ativa Consulting, Inc.—primarily
targeted at helping network security appliance companies formulate
strategic business planning, marketing planning, and go-to-market
execution. Mr. Hartsell earned a Masters of Business Administration
degree from the University of North Carolina and a Bachelor of Science
degree in Industrial Engineering from North Carolina State University.
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