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Technology Managers
Forum conducts focus groups for technology related products and
services, and welcomes inquiries from companies seeking our services
for conducting focus groups (please note we do not answer outside
inquiries about individual focus group participation).
Costs of conducting a focus group vary depending on the services
requested. Please contact executive director Priscilla Tate at 212-787-1122
or by email at ptate@techforum.com
for prices and other information.
Services included in focus group development include any or all
of the following:
- Moderating:
Technology Managers Forum executive director Priscilla
Tate will moderate your focus group. Ms. Tate has comprehensive
and up-to-date knowledge of technology related products and services.
She has been an IT manager in a Fortune 1000 financial services
firm and has extensive experience in moderating focus groups as
well as panel discussions at industry conferences such as PCExpo
in New York City, Computerworld's Premier 100 in Palm Beach, CA.,
and Future Forum, Security Forum, and Enterprise Forum in New
York City. In addition, she is the weekly host of the podcast
TechForum LIVE!
Ms. Tate will work closely with you to help you develop your objectives
for the focus group.
- Screener
Development: We will guide you in identifying the best focus
group participant to meet your goals, and develop screeners to
ensure your target participant is represented in the focus group.
- Recruiting
of Participants: We will recruit participants according to
your guidelines.
- Focus
Group Facilitation: Technology Managers Forum will secure
on your behalf a prime location for your focus group and supervise
all on-site logistics.
- Topline
Report: Technology Managers Forum will supply a written topline
report that describes the methodology used to select the candidates,
how the focus groups were conducted and an overview summarizing
information pertinent to product positioning.
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